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The Alembic Technologies blog

THIS MONTHS FEATURED ARTICLE

How Alembic takes on the challenges of measuring brand marketing

How to Overcome the Common Pitfalls of Media Mix Modeling

12/9/2024

How to Overcome the Common Pitfalls of Media Mix Modeling

11/12/2024

Marketing Analysis: Key Metrics to Measure the Strength of Your Brand Marketing

Transitioning from GA3 to GA4: Your Complete Guide to Mastering Google Analytics Updates

4/15/2024

Transitioning from GA3 to GA4: Your Complete Guide to Mastering Google Analytics Updates

Gartner® named Alembic as a Sample Vendor in their “Emerging Tech Impact Radar: Intelligent Simulation” report

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Maximizing 2024 Super Bowl Ad Impact A Strategic Guide for Advertisers

2/7/2024

Maximizing 2024 Super Bowl Ad Impact A Strategic Guide for Advertisers

Alembic Rewind 2023

12/22/2023

Alembic Rewind 2023

Alembic Maintains Effective Security Controls According to Recent SOC 2 and SOC 3 Reports

11/15/2023

Alembic Maintains Effective Security Controls According to Recent SOC 2 and SOC 3 Reports

Goodbye GA3, Hello GA4.

10/30/2023

Goodbye GA3, Hello GA4.

Mastering the Art of Marketing Optimization: Alembic’s Optimize Playbook

10/11/2023

Mastering the Art of Marketing Optimization: Alembic’s Optimize Playbook

Understanding Google Analytics 4: Key Data Changes for Source Tracking

10/5/2023

Understanding Google Analytics 4: Key Data Changes for Source Tracking

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Bloomberg: Jeffrey Katzenberg, Joe Montana Firms Back AI Marketing Startup

Bloomberg: Jeffrey Katzenberg, Joe Montana Firms Back AI Marketing Startup

VentureBeat: Exclusive: Alembic debuts hallucination-free AI for enterprise data analysis and decision support

VentureBeat: Exclusive: Alembic debuts hallucination-free AI for enterprise data analysis and decision support

Yahoo! Finance: Alembic Unveils Brand Health Daily Sentiment Tool, Empowering CMOs With Real-Time Market Insights