Goodbye GA3, hello GA4.It's been a couple of months since GA4 officially launched on July 1st, 2023, and the feedback from multiple marketers could be better.In summary, GA4, compared to Universal Analytics GA3, is an entirely different way of tracking...
05.11.23
James Lerner
Alembic Optimize Playbook Optimizing marketing is a vital component of any successful business. It involves refining marketing strategies and tactics to improve their effectiveness and...